Transformation and Innovation: Six-Months with Saropa Contacts

In the past six months, our Saropa Contacts app has launched to thousands of worldwide users, and seen remarkable growth and exciting new…

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In the past six months, our Saropa Contacts app has launched to thousands of worldwide users, and seen remarkable growth and exciting new features. This document highlights our journey, the major improvements, and our future plans. Pausing to review helps us reflect on what we’ve achieved and learned.

We are deeply committed to user feedback, which continuously shapes our updates and improvements. The headlines this half are:

🔥 Added hundreds of emergency services for many countries

🔓 Transitioned to a completely free model, increasing user adoption.

🌍 Daily prompts and a world clock screen for emergency preparedness.

🛡️ Social media logins and feeds, with age verification for safety.

⭐️ Added engagement elements and structured feedback mechanisms.

Major Areas of Work and Updates

Global Expansion:

Emergency contact information for organizations on every continent have been added to improve user access to local resources for safety and crisis management.

Hundreds of new emergency organizations in Pakistan, India, Kenya, Costa Rica, Egypt, PNG, and more…
Hundreds of new emergency organizations in Pakistan, India, Kenya, Costa Rica, Egypt, PNG, and more…

Enhanced Communication Tools:

Added quick-call, text, and email buttons to streamline communication and improve user experience.

August: Quick Call, Text, and Email buttons were added to the swipe menu on the All Contacts tab
August: Quick Call, Text, and Email buttons were added to the swipe menu on the All Contacts tab

From Freemium to Free:

To increase user adoption and engagement, we have made all components available at no cost, making the app accessible to more users.

August: 100% free for everyone — no paid subscriptions, ads, or login requirements
August: 100% free for everyone — no paid subscriptions, ads, or login requirements

Usability Improvements:

Streamlined navigation into three tabs — Contacts, Details, and Tools — for better organization and easier user navigation.

September: The main menu has been reorganized into contacts, details, and tools
September: The main menu has been reorganized into contacts, details, and tools

Enhanced Search Functionality:

Introduced smart search with fuzzy matching to catch typos and increase search accuracy.

September: Smart search (fuzzy matching) is used to catch typos
September: Smart search (fuzzy matching) is used to catch typos

Performance Optimization:

Improved media loading speeds for emergency services to ensure critical information is quickly accessible.

May: Multiple deferred loading changes (including shimmers) improve screen loading times — especially the Country and Emergency Dashboard screens
May: Multiple deferred loading changes (including shimmers) improve screen loading times — especially the Country and Emergency Dashboard screens

Privacy and Security Enhancements:

Added a Facebook login option with age verification via a math challenge to protect younger users and comply with COPPA regulations.

September: Implemented age verification before accessing external media
September: Implemented age verification before accessing external media

Safety, Privacy & Control:

Worked with Apple to add safe media search options with content restrictions to enhance parental controls and user safety.

September: Added a new safe search option to restrict content and media
September: Added a new safe search option to restrict content and media

Healthier Interactions:

Users can now set notices before contacting certain individuals and lock contacts behind bio-screening for healthier interactions.

August: Call Notices show Cultural Notes when calling overseas (Phone, Text, Email, Telegram, or WhatsApp)
August: Call Notices show Cultural Notes when calling overseas (Phone, Text, Email, Telegram, or WhatsApp)

Health-related notes now have a dedicated section for quick access to important information.

August: Now detecting medical and health-related notes and showing them in a separate contact detail group
August: Now detecting medical and health-related notes and showing them in a separate contact detail group

Emergency Preparedness:

Included daily emergency preparation prompts to help users stay aware and ready for emergencies.

June: 363 daily emergency preparation prompts to help prepare individuals, families, and organizations
June: 363 daily emergency preparation prompts to help prepare individuals, families, and organizations

World Exploration:

Added a world clock that shows the time for all contacts, helping users manage international time differences.

September: Contact world clock has been added as an option to the main toolbar and menu
September: Contact world clock has been added as an option to the main toolbar and menu

Map Exploration:

Introduced a Map Explorer that allows users to zoom in on their local community, see contacts, and nearby businesses.

April: From the beach to the metropolis, find nearby friends and family
April: From the beach to the metropolis, find nearby friends and family

Cultural Integration:

Added characters from Harry Potter, Star Wars, and Rick and Morty to allow users to personalize their profiles.

August: Almost 100 characters from Harry Potter in the Wizards screen
August: Almost 100 characters from Harry Potter in the Wizards screen

Character Management:

Enabled bulk add/delete options for characters to simplify managing large character databases.

September: Add or delete all Star Wars, Star Trek, Harry Potter and Rick and Morty characters
September: Add or delete all Star Wars, Star Trek, Harry Potter and Rick and Morty characters

Family Networks:

Automatically discover family connections like matching spouse anniversaries and parent-child relationships to promote family engagement.

Showing the family contact details and other relationships when viewing a contact and their map. For example, showing the parents address for children and spouses within a family.
Showing the family contact details and other relationships when viewing a contact and their map. For example, showing the parents address for children and spouses within a family.

User Engagement Tools:

Introduced an achievements and badges system to reward user milestones and encourage continued app use.

June: Achievements and User badges are now restored back to the User Profile screen
June: Achievements and User badges are now restored back to the User Profile screen

Astrological Digest:

Added reminders for zodiac changes and insights into contacts’ astrological signs for users interested in astrology.

March: The event calendar now optionally shows the Lunar New Year, and zodiac transitions
March: The event calendar now optionally shows the Lunar New Year, and zodiac transitions

Smart Calendars:

Smart calendars now allow users to create events and set reminders for birthdays and anniversaries to help stay organized.

March: Dynamic Reminders can be enabled for upcoming birthdays and anniversaries
March: Dynamic Reminders can be enabled for upcoming birthdays and anniversaries

Feedback Mechanisms:

User feedback is regularly addressed in updates, showing that their input is valued and fostering a sense of community and loyalty.

June: Saropa now appears directly in the contact list to make it easier to give feedback and follow socially
June: Saropa now appears directly in the contact list to make it easier to give feedback and follow socially

Development Practices and Strategies:

Using fictional and celebrity characters helps test while protecting user privacy. This approach allows us to simulate interactions without real user data.

March: Cartoon Portrait (avatars) and Contact Companions (test contacts)
March: Cartoon Portrait (avatars) and Contact Companions (test contacts)

Moving Forward

🚑 Emergency Services:

We will continuously update and expand the database of emergency services to ensure users have access to the latest information while enhancing user safety. This could include partnerships with local organizations for real-time updates.

🧩 User Engagement:

Our focus will be on improving user engagement through features like quizzes and badges. We plan to enhance the existing system further by introducing seasonal challenges or community goals while implementing new gamification elements that encourage regular interaction with the app.

🎭 Culture and Health:

We aim to expand the character database with diverse franchises and cultural references that engage users emotionally. Additionally, we will develop comprehensive health management tools such as reminders for medication or appointments, adding significant value for users managing their health.

🤖 Smart Capabilities

We will explore AI-driven elements that suggest contacts, events, or reminders based on past interactions. Furthermore, we will enhance calendar functionalities by integrating smart reminders that adapt based on user behavior.

🤝 Feedback Mechanisms and User Input:

A structured feedback system will be implemented within the app that allows users to easily submit suggestions or report issues. This ensures continuous integration of user input into development while fostering a sense of community among our user base.

With 30 years in the tech industry, we’ve handled everything from coding to leading international projects. Our passion is sparking curiosity and deepening understanding of complex topics.

We’re dedicated to small-scale emergency preparedness, disaster planning, and reducing stress and financial burdens. Our app, Saropa Contacts, is more than just an address book — it’s your personal network navigator, linking people, companies, and emergency groups.

Our mission is to empower you and reduce the impact of crises.

If you have any suggestions or thoughts on this article, we invite your feedback, here or app.feedback@saropa.com.

Learn more at saropa.com

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Your feedback is essential to us, and we genuinely value your support. When we learn of a mistake, we acknowledge it with a correction. If you spot an error, please let us know at blog@saropa.com and learn more at saropa.com.

Originally published by Saropa on Medium on November 7, 2024. Copyright © 2024